Download our Briefing outlining a range of requirements gathering techniques
A crucial initial stage in the process of selecting a data-driven marketing technology solution is determining what is actually needed. Collecting requirements for inclusion in a request for proposal (RFP) can be achieved in many ways and adopting a range of techniques usually makes sense – here is a selection from which to choose.
Review a range of requirements capture and discovery approaches.
Determine the techniques suitable for your project based on our “pros and cons”.
Combine the right methods to achieve the outcome you need.
A good RFP starts with requirements discovery, so start yours here! Download